During my time at Game Informer, I was tasked with creating and developing branding and structure for a new website. With myself and only a few others working on the site with limited resources, we were able to create a site that reaches millions of readers. The ask was to create a highly flexible design for an ever changing industry, I believe that task was accomplished and majority of the original design is still used to this day, years after my departure.
About the magazine
Game Informer is an American monthly video game magazine featuring articles, news, strategy, and reviews of video games and associated consoles. It debuted in August 1991 when video game retailer FuncoLand started publishing an in-house newsletter. The publication is now owned and published by GameStop, who bought FuncoLand in 2000. Due to this, a large amount of promotion is done in-store, which has contributed to the success of the magazine. As of June 2017, it is the 5th most popular magazine by copies circulated. Starting from the 2010s, Game Informer has transitioned to a more online-based focus.
Total circulation (2017): 7,585,296